$750K+/yr Saved in QA Costs

• 5× faster release velocity by cutting QA cycles from days to hours
• $750K saved in annual QA costs by avoiding additional hiring‍
• $10M+ in potential revenue loss prevented through early bug detection
  
  Norse Atlantic Airways, a fast-growing low-cost transatlantic airline, turned to Spur to overcome QA bottlenecks in their online booking platform. In just four weeks, Spur’s AI-driven agents achieved 90% test coverage and caught critical pricing and availability bugs that manual testing had missed. This enabled Norse to release new features 5× faster without expanding their QA team – avoiding an estimated $750K in hiring costs and safeguarding $10 million+ in annual revenue from potential booking errors.
  

"For every bug we find preemptively, it's potentially massive savings. Just an hour of a critical production bug costs us a lot in revenue and reputation."
Hilina Bayew, Product Manager

"We have a big website with a lot of features and functionality. At Norse, we try to ship things really quickly - we're launching multiple A/B tests weekly."
Thomas Leary. Product Manager

For an airline selling tickets online, bugs can directly translate into lost revenue and damaged customer trust. Norse’s small team faced a daunting QA scope:

• Complex Booking Scenarios: Dozens of routes, fare classes, add-ons, and payment options create thousands of possible booking combinations to test.
• Dynamic Pricing & Availability: Seat inventory and fares update in real-time, so even a minor glitch in pricing or availability could cost millions or frustrate customers.
• Lean QA Resources: With rapid feature releases and a lean team, Norse struggled to manually cover every critical user journey within each release cycle.

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Spur’s AI-powered web agents simulate real travelers on Norse’s booking site, allowing the airline to test countless scenarios effortlessly. With Spur, Norse achieved full coverage of core user flows and eliminated the need for tedious manual tests or fragile scripts.

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